![]() ![]() ![]() If they force a production mindset from the very beginning, it might take away from making the best song possible. ![]() If an artist gets caught up in the details, it could hinder their creative process and ruin a perfectly good song. What is the Atmos journey for unsigned artists, or those without the industry support that Justin Beiber, Shakira, and Halsey enjoy? Where should one begin? Maintain your natural creative processĭickerhoof advises: “The music creation process, in my opinion, needs to remain as natural and limitless as possible. These notions are at once exciting and intimidating, as the vast majority of music artists are not plugged into the industry pipeline and don’t know where to start with immersive audio. So versus having 12 different parts going on with, you know, five guitars and three synths and all these things, even the most simple mixes can be adapted, in my mind, to immersive audio and they could have an enormous impact.” “I’ve been listening to a lot of jazz arrangements, and they’re very, very sparse. In Dickerhoof’s view, music in every genre, whether the music is sparse or robust, can be illuminated by an Atmos mix. Artists are in a position to shape that listening experience, along with their mastering engineers, and doing so requires an upgrade in thinking as well as execution. Music delivered in an Atmos environment – which includes a growing range of options from certain models of several brands of earbuds (Apple, Beats, and Sony) to some soundbars and wireless speaker systems to proper 7.1.4 speaker set-ups – is transformative for the listener. The word that comes to my mind is that the listening experience is more expansive without being gimmicky,” said Jeff Dickerhoof, a Louisville-based mastering engineer. “With Atmos, you’re going to notice more granular or molecular-level detail that you wouldn’t get out of the stereo mix. It has largely been well-funded artists who have adopted Atmos mixing, with industry strategists helping guide the way, and the results are phenomenal, in the truest sense of the word. “Spatial Audio gives artists the opportunity to create immersive audio experiences for their fans with true multidimensional sound and clarity,” Apple proclaimed in a press release last year. That’s why when Apple Music gave us their new Spatial Audio category, which is how they label immersive audio, they emphasized the artist’s perspective. Singers, rappers, and musicians – the ones who are true artists – care deeply about the sounds they produce both live and in the recording studio. This piece is a companion story to our previous story: Could Immersive Audio Make Louisville A Major Music City? Even without a substantial support team, artists can navigate Dolby Atmos, and it’s getting easier. ![]()
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